Ethics and Integrity

Bill Daniels considered his ethics and integrity to be his most valuable assets.  He always based his decisions on what he believed was right – not on what he thought was best for himself or his company. This attitude and way of doing business earned him incredible respect and loyalty throughout his life. As a reflection of this, Bill Daniels included Ethics and Integrity as a funding area for the Daniels Fund. 

For school-age youth, the Daniels Fund supports programs that foster principle-based ethics. 

In higher education, the Daniels Fund Ethics Initiative was established in 2010, partnering with the business schools at eight selected universities in our four states. The Ethics Initiative will drive the strengthening of principle-based ethics instruction to instill in students an ethical framework for decision making, personal action, and leadership. The eight universities are members of the Daniels Fund Ethics Consortium, sharing resources and collaborating to leverage the impact of the initiative across their campuses and beyond.

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